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Incredible Ideas

A 2-week course orienting you to grant writing.

You'll learn how to find grants, develop fundable ideas, pitch a grant idea, and where to invest your time. 

This course is about using grants to create a career you love.


Who Would Benefit

  • Scholars from the social sciences, humanities, economics, engineering, physics (whatever your discipline or career stage!) - who want to write fundable grants.

  • Scholars who want job options and career freedom.

  • Scholars who want to choose where to pitch incredible ideas. You'll learn universal grant writing skills so that you won't be limited to one type of grant or funder.

Scholars laughing at computer.

Course Format

Grant writing skills can fund your dream work. It's hard to learn these skills. But if you're reading this, you're ready to do the hard work. You just want to know WHERE to invest your energy and time. This course focuses on actionable, practical strategies to get you on a faster track to success.

  • Gain an understanding of the motivations behind collecting data and analyzing said materials.

  • Understand frameworks and approaches to measuring a user's actions, digitally.

  • Learn to evaluate and choose appropriate analytical tools and techniques on the web.

  • Earn familiarity with the unique measurement opps and challenges presented online.

  • Create new opportunities in the digital landscape with your newfound skill set in digital marketing.

  • Scale growth-focused businesses and agencies with a focus on data collection and analyzing.

  • Meet Your Trainer

    Betty S. Lai, PhD

    I'm an associate professor at Boston College. I study child mental health, and I have published over 70 peer reviewed articles on this topic. My research as a Principal Investigator has been funded by the National Science Foundation, the National Institute of Mental Health, and the Gulf Research Program of the National Academies of Sciences, Engineering, and Medicine, among others. These efforts have been recognized with awards from the American Psychological Association and the American Psychological Foundation.

    See you inside the course!

    Frequently Asked Questions

    What is the refund policy?

    If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time.

    Can I just enroll in a single course?

    Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate, or you can audit it to view the course materials for free.

    Is financial aid available?

    Yes, Online Marketing provides financial aid to learners who cannot afford the fee. Apply for it by clicking on the Member Login button in the top right corner of the screen.

    Can I take the course for free?

    When you enroll in the course, you get access to all of the courses and you earn a certificate when you complete the work. If you only want to view the course content, you can audit the course for free.

    Is this course really 100% online?

    This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere.

    Do I have to take the courses in this Specialization?

    It is recommended that the courses in the Digital Marketing Specialization be taken in the order outlined. You will have the opportunity to do all five courses and apply your combined skills in a final project.

    Start Your Grant Writing Journey Today


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